16 Smart Ways QRkey Boosts Your Restaurant's Marketing
In today’s digital era, restaurants need to stay competitive with innovative marketing strategies to reach potential diners, engage regulars, and keep people talking. Enter QRkey—a powerful, tech-driven solution that takes restaurant marketing to a new level with practical tools to boost visibility, customer loyalty, and order conversions.
Here are 16 fun and effective ways QRkey can enhance your restaurant's marketing and keep those tables full!
1. Spark Excitement with Social Media Contests: Social media is the ultimate tool to create buzz around your restaurant. With QRkey, you can set up QR codes that link directly to your digital menu and connects ongoing rewards and discounts automatically. Imagine enticing customers to share their experience at your restaurant for a chance to win a free meal or exclusive discount. The result? User-generated content, increased followers, and more exposure!
Tip: Run contests for different dining experiences, like “Best Brunch Pic” or “Date Night Selfie.”
2. Enable Digital Ordering on Social Profiles: Give customers the convenience of ordering from their social media accounts with QRkey’s direct digital ordering feature. Integrating ordering links on Instagram or Facebook makes it easy for followers to check out your menu and place an order right away. This feature reduces friction and improves the customer journey.
Pro Tip: Share a link to your menu in stories with a QR code that takes them directly to the ordering page.
3. QR-Based Discount Coupons: Nothing attracts diners like a good deal! Use QRkey to create discount coupons that can be easily redeemed while placing online orders. Share these codes on flyers, social posts, or at local events to encourage new customers to visit.
Idea: Try seasonal offers—think “Summer Special” or “Holiday Feast”—and change up the deals monthly.
4. Partner with Local Hotels: Collaborate with hotels to recommend your restaurant as a dining option for their guests. QRkey can provide hotel-specific codes, leading hotel guests to access your digital menus from the hotel rooms. This partnership can attract a steady flow of new visitors from out of town.
Tip: Offer a small discount for hotel guests who scan your code and order within 24 hours.
5. Corporate Giveaways: Corporate gifts or giveaways are excellent ways to gain visibility. Send QR code-enabled discount cards or snack samples to local offices, encouraging employees to take a lunch break at your restaurant.
Bonus: Employees might bring coworkers along, turning one order into many.
6. Engage with Residential Outreach: Engage with the local community by sending QR-based promotional materials to nearby residential complexes. You can include codes for discounts, menu previews, or limited-time neighbourhood deals.
Suggestion: Create a unique campaign for each neighbourhood to give it a personal touch.
7. WhatsApp Group Promotions: WhatsApp marketing is on the rise, and with QRkey, you can use it’s WhatsApp marketing feature for restaurants to promote offers, festive specials and more to drive engagement and increase footfalls. Share QR codes that invite loyal customers to join your whatsapp community to get insider deals, new menu announcements, and more.
Idea: Launch a “Diner’s Club” community with early-bird offers or loyalty rewards for members.
8. Offer Dine-In Discounts for Digital Orders: Encourage customers to place digital orders even when dining in. Use QRkey to allow customers to scan and order directly from their table, offering them a small discount for choosing the digital option.
Tip: This also helps streamline the ordering process for staff, creating a win-win.
9. Reward Referrals: Turn your customers into ambassadors with a referral rewards program. Motivate diners to refer your digital ordering offer to friends or on social media in exchange for discounts or free dishes/desserts.
Pro Tip: Consider offering a free drink or appetizer for every successful referral.
10. Collaborate with Office Complexes: Office buildings are ideal for promoting your restaurant, especially during lunch hours. Partner with nearby offices and use QRkey to provide QR codes for group orders, lunch combos, or catering services.
Bonus: Lunchtime rushes could become a regular part of your day!
11. Exclusive Combos and Specialties: Use QRkey to promote exclusive meal combos or specialty dishes. Share QR codes that lead to secret menus or limited-time combos that only online customers or specific groups can access.
Tip: Keep it exciting by updating these combos regularly.
12. Host In-House Events and Contests: Encourage in-person engagement by hosting events like trivia nights, chef’s specials, or themed evenings. QRkey can help promote these events through whatsapp with details about upcoming occasions and exclusive offers.
Fun Idea: Offer a QR code at the end of each event that gives attendees a discount on their next visit.
13. Competitive Pricing Campaigns: QRkey allows you to easily create and manage discounts or dynamic pricing. Use these features to adjust your menu prices based on foot traffic, time of day, or customer demographics.
Example: Offer happy hour deals on appetizers or discounts during quieter hours to attract diners.
14. Thank You Cards with QR Codes on Bills: Nothing says “come back soon” like a thoughtful thank-you note. With QRkey, you can attach scannable QR codes to thank-you cards given with the bill, leading customers to a small discount on their next order or a thank-you message that builds loyalty.
Tip: A thank-you with a reward boosts repeat visits.
15. Loyalty Rewards Programs: Reward repeat customers with a loyalty program. QRkey can manage a points system, allowing diners to scan a code each time they order, earning points toward redeemable discounts/cashback on subsequent orders.
Idea: Offer double points during holidays or special events to encourage frequent visits.
16. Use Creative Packaging to Spark Curiosity: QRkey can also enhance your packaging with QR codes that link to promotions, special offers, or other surprises. Imagine adding a “scan for a surprise” message on a takeaway box, creating a memorable experience that keeps your restaurant top-of-mind.
Bonus: QR-based contests or games are an engaging touch for takeout customers.
How QRkey Makes Restaurant Marketing Easy
Each of these strategies leverages QRkey’s versatile capabilities to help you run targeted campaigns, engage your customers, and boost your brand visibility. From enabling digital orders to enhancing loyalty programs, QRkey is the all-in-one restaurant marketing tool that keeps things fresh and easy.
With QRkey’s user-friendly QR/Digital Menu, Loyalty Program and Whatsapp marketing platform for restaurants, your restaurant can deliver memorable, engaging experiences for customers—without the hassle. And the best part? QRkey’s solutions are customizable, allowing you to adjust offers, track engagement, and measure campaign success.
Conclusion: Start with QRkey and Watch Your Restaurant Grow
QRkey brings creativity and convenience to restaurant marketing. Whether you’re looking to build a loyal customer base, reach new diners, or streamline digital orders, these 16 smart restaurant marketing strategies offer a blend of personalization and engagement that will keep diners coming back for more.
Make your restaurant marketing effortless, engaging, and effective with QRkey. Start exploring these strategies, and watch your restaurant’s popularity soar!
Want to see how easy marketing can be?
Join the QRkey Revolution and start creating quicker, quirkier campaigns today!
